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Our Story

My father Jacob started Creative Pro Hair Tools when I was just a toddler. It wasn’t easy. He hustled. He worked seven days a week and his New York City apartment was basically a warehouse for the first several years. But he was fated to build this business. He has an uncanny ability to improve the design and durability of hair tools. Whatever was out there, he could build it better. Aside from being the ultimate creative thinker, he’s an excellent listener. Stylists are his closest advisors. He understands the wear and tear of all day styling on both the stylist and the brush, the needs of various hair textures and how materials and shapes can be used to easily create desired hairstyles.
Today my father and I work as partners. With a passion for innovation and a commitment to quality, CP has earned a cult following. We use the best technology and, whenever possible, sustainable materials because we want to preserve our planet for the next generation. We also contribute to organizations like Tradeworks, to invest in the next generation of stylists, and Glamslam Productions, because we know that feeling good about your hair can be totally transformative.
These days, my toddler and baby get to watch me hustle. Grandpa always shows up with a new brush to try out and together we’ve designed a full product line that meets both the high standards of professionals and the everyday needs of the whole family. Best of all- we manufacture and distribute our own products, so we’re able to offer quality at an affordable price.
We are deeply grateful for your business and would love to hear from you. Customer feedback helps us get better everyday, so tell us how you’re using our products and join our community! Follow us for styling tips and tag us in your photos. We want to see your creativity!
Sincerely,
Loren